Profile
Simcha has over twenty years experience in web design and editing, online publishing and interactive media. She has worked in both the corporate and non-profit sectors in the United States, Israel and Europe. She served as editor of the Museum of the Jewish Diaspora in Tel Aviv for several years.
Simcha founded and directed MAXIMA Multimedia, a media and online publisher that produced award-winning multimedia products, museum kiosks, and websites for corporate and non-profit organizations.
Simcha has built a skilled team of programmers and web developers, together with whom she has brought many web projects from concept to successful launch.
She has published two books: Letters Beyond the Sambatyon: The Myth of the Ten Lost Tribes and a mutiple-media edition of Edward Lear’s Book of Nonsense.
In addition to her web and editing work, Simcha does communications work for a non-profit that promotes Jewish-Arab dialogue and coexistence. She is currently enrolled in a master’s program in Clinical Psychology.